By The Lipari Team

Tasty “Comforts” + Deli-and-cheese Favorites at Troyer Market

Walk Troyer Market in Ohio’s Amish Country and you’ll see why Amish Wedding Foods and Troyer belong together. The store merchandises full lines of Amish Wedding jarred goods: fruit butters, relishes, pickled vegetables, and salsas right alongside Troyer cheeses and deli staples, creating a grab-and-go cross-shop that moves baskets from “one item” to “meal idea.”

Troyer Market’s own channels spotlight these brands frequently: from supplier spotlights introducing Amish Wedding to product posts that showcase specific jarred SKUs and pairing ideas — perfect for end-cap storytelling (“pair sweet-heat relish with smoked cheddar,” “add pickled veg to a meat-and-cheese board”).

For Retailers, the Takeaway is Simple:

• Make it visible, make it shoppable. Position jarred goods within reach of cheese/deli to drive add-ons. (Troyer Market features both together in-store and online.)
• Merchandise by use-case. Label sets for “Boards & Bites,” “Burger Toppers,” “Breakfast Spreads”; language shoppers instantly get.
• Give them a taste. Sampling and recipe tie-ins (a Troyer Market staple) convert curiosity into routine purchases.

Bottom line: pair the familiar with the flavorful. A Troyer cheese anchor plus an Amish Wedding accent turns a dairy trip into a discovery loop and shoppers come back for the combo.