By The Lipari Team

Backing Michigan’s Food Entrepreneurs

This year, we stepped in as a Gold Sponsor of Making It In Michigan: the MSU Product Center’s annual conference and trade show that connects Michigan food makers with buyers, mentors, and growth capital. The 2025 edition took over the Lansing Center on May 7 with an open-to-the-public trade show, an education track, a Michigan Good Food Fund pitch competition, and buyer–supplier matchmaking hosted by the Michigan Department of Agriculture & Rural Development.

What the Event Delivers:

• Serious buyer time. MIIM is built to spark retail conversations. The 2025 show floor featured 115+ Michigan vendors with category depth across snacks, beverages, sauces, frozen and fresh.
• Practical learning. Panels and keynotes focus on regulation, scaling, packaging, and pricing.
• Deals in reach. The MDARD matchmaking and MGFF pitch give small brands structured access to decision-makers and financing partners, compressing the time from sample to set.

As a Gold Sponsor, we support the platform that gets Michigan makers in front of the right rooms. For us, it’s simple: discover locally, scale smartly, perform on shelf. That’s the path we want for every promising product in our region.