By The Lipari Team
Butcher-quality Meats with the Consistency, Convenience, and Confidence your Shoppers Expect
Some brands earn their reputation one cut at a time. Rastelli’s is one of them.
What started in 1976 as a neighborhood butcher shop in South Jersey has grown into a nationally recognized operation, with multiple USDA-inspected facilities across the country. The scale has changed. The standards haven’t. Every product is hand-trimmed, processed, and packed in-house, with quality checked at every step.
That’s the brand Lipari is now bringing to your customers.
This is Lipari’s first major step into a premium protein program of this kind, and it’s built for retailers who want a meat set that can hold its own against any competitor. Case-ready, consistent, and with a name shoppers already trust, Rastelli’s gives you something rare in the cooler: a product that sells itself.
Three Products Worth Knowing
Black Angus Beef Butcher Burger
The backbone of the set. Gently pressed 1/3 lb. patties made from Black Angus beef, packed 3 to a sleeve in 2 lb. cartons. Clean, consistent, and built for repeat purchase. This is your anchor item. Reliable, familiar, and always in demand.
Chicken Thighs (Caribbean Jerk)
Fully marinated and ready to cook. Bold, globally inspired flavor that brings variety to the case and helps break shoppers out of the usual rotation. Keep frozen; slack out 18 days prior to sale.
Salmon Butcher Burger
A 1/3 lb. patty made from premium Atlantic salmon, seasoned with a balanced blend of herbs and spices. High in protein, easy from frozen, and a strong option for shoppers looking to mix in seafood without complicating dinner.
The Bigger Picture
Bringing in Rastelli’s signals a higher standard for your meat case. You’re not just adding items; you’re upgrading the set with a brand built on decades of butchery, consistent execution, and case-ready simplicity that performs.
Talk to your Lipari rep about the full Rastelli item list, best-sellers by channel, and how to merchandise the program for your specific set.
